ByteDance once again held an offline event called "2023 Creation Season", which requires everyone's imagination to be used, and there are many gifts to give, how can Uglystand by and watch such an important thing?

字節跳動再次舉辦線下活動，名為“2023創造季”，活動需要大家發揮想象力，同時還有很多禮品送出，這么重要的事情安戈力怎么能袖手旁觀呢？

Come on! Let's take a look atUgly's promotional video for ByteDance.

來吧！一起看看安戈力為字節跳動打造的宣傳短片。

2.STORYBOARD

The basic elements are still the same as the previous "Idea Plus", they are all painted with colored brushes. The difference is that this time more effort has been put into the composition of the pattern, the overall intention is more concrete, and the content of the activity is more down-to-earth, which can be understood at a glance without losing grace, without pretending to be profound.

基礎元素還是與上一次的“idea plus”一致，都是使用彩色筆刷進行繪制。不同的是，這一次在構成的圖案上下了更多功夫，整體的意向更加具象化，結合活動內容更接地氣，一眼就能看懂又不失風度，沒有故作高深。

This short film is mainly an introduction to the 2023 creation season, there are many exhibition areas at the event, and the same color bar is used to outline the different functions of each exhibition area, and at the same time introduce the content and benefits of the event.

這次的短片主要是2023創造季介紹，活動上有很多展區，同樣是使用彩條勾畫各個展區不同的功能，同時介紹活動內容以及福利。

3.CHARACTER SETTING

This time the text and the pattern are more closely combined, the more text means the more difficult the animation production, the text is the most difficult thing to show in the animation, the animation effect is too monotonous will appear dull, the rich animation effect needs more key frames, and the adjustment process will become troublesome.

這一次文字和圖案結合的更加緊密，文字越多就意味著動畫制作的難度越高，文字是動畫中最難以展現的東西，動效太單調會顯得呆板，豐富的動效就需要更多的關鍵幀，調節的過程也會變得麻煩。

Ugly won't be timid in the face of difficult problems, let's see how we do it!

安戈力在難題面前也不會膽怯，看看我們是怎么做的吧！

4.CAMERA VOICE DESIGN

Graphics drive text, this is Ugly's solution, the text itself is static, all their actions are drawn by the colored lines to pull, the visual is more realistic, and it can easily guide the center of gravity to the text content!

圖形帶動文字，這是安戈力的解決方案，文字本身是靜態的，它們的所有動作都由繪制出的彩色線條去牽動，視覺上更具真實感，也能夠輕松將重心引導到文字內容之上！

The line drawing shows the effect separately

線稿圖單獨展示效果

Comparison of line draft and scene display

線稿與場景展示對比效果

5.SPECIAL EFFECTS